I’m a big believer in online courses and reaching out for help to get to the next level in my business. One of my favorite online programs is Marie Forleo’s B-School. I’m such a fan that I became an official partner for the course and get to offer exclusive petpreneur bonuses to people who enroll through me.

If you want to grow a purpose-based business, one that makes a difference in the lives of pets and their people, Marie is the authority on that. She’ll teach you why the world needs that special gift that only you have.

Is Marie Forelo’s B-School totally new to you? In this post I’ll explain:

  • Who is Marie Forleo and what is B-School?
  • My Honest Review of B-School as a Pet Industry Entrepreneur
  • The Module That Had the Biggest Impact on my Business
  • Wear Wag Repeat B-School Bonuses for Petpreneurs

You can also learn about my B-School experience on Wear Wag Repeat Podcast Episode 175: Growing a Profitable Pet Business.  

Before we get into it, I want to share that as an official B-School partner I’m an affiliate for the course. If you enroll through me I will earn a commission, which is why I’m offering all these great bonuses (details below)! I only recommend products and services that I truly love and use myself. Whether it’s a canine enrichment toy or an online course, I stand behind everything I recommend to you!

Is B School the right fit for pet businesses

Who is Marie Forleo and What is B-School?

B-School is a 6-week online course designed for entrepreneurs who want to build a meaningful, profitable business. The lessons, bonuses and mentor advice can fast-track your growth and save you years of expensive trial and error.

The course has been around for over 10 years and has served tens of thousands of students across 650+ industries around the world! It’s not just for course creators or coaches. B-School has value for all kinds of businesses (including pet businesses!).

The program is led by Marie Forleo, the creator of the award-winning show MarieTV, host of The Marie Forleo Podcast, and author of Everything is Figureoutable. Oprah is a fan of hers! Not too many people can say that!

Another thing I want to mention specifically to YOU is that Marie is also a dog mom! That’s her and Kuma, her Toy Australian Shephard.

I know it might seem cheesy, but whenever I sign up for an online course, join a mastermind group or hire a coach, I ask if the creator has a dog. Because dog people just get it! Throughout the course, there are a few pet-specific examples that made me feel like this was a great fit for me and my business.

Kuma and Marie copy


My Honest Review of B-School as a Pet Industry Entrepreneur

Although B-School is not specifically focused on the pet industry, it teaches you the foundations you need to grow an impactful business online today. And let’s be honest, even hyper-local pet service businesses need to be online these days.

No matter what you sell — pet products, services, or anything else — you need to understand how to effectively share your message, attract and convert browsers into buyers, and create outstanding customer experiences for pets and their people. 

I first enrolled in B-School in February 2020. I had just gone through a stressful time that disrupted my business and left me craving direction and support. I considered joining a mastermind group run by a successful influencer, but it was really expensive! Looking for alternatives, I discovered Marie Forleo’s B-School.

Since I was leaning toward joining a mastermind group, it was the community aspect that really sold me on the program. I enrolled through Amy Porterfield (by the way, she’s also a dog mom to Scout!) and got access to her bonuses including an intimate Facebook group of business owners going through the course with me. 

When I first enrolled, I dove into the course and everything was going great.. until COVID hit! Because of that, I didn’t complete B-School in 2020. Luckily, students get lifetime access so I was able to go back through the live session in early 2021.

I loved going through many of the lessons a second time (get a program tour here) and seeing much of the content with fresh eyes. I learned different things because my business was in a different place than it was a year prior. 

full time dog blogger

As I went through the course in 2021, I had one complex website issue I was trying to unravel. I posted my question in the forum and not 1, but 3 expert mentors chimed in. They personally looked at my website and had a discussion with me about what would be the best move. That kind of personal attention from the expert mentors is worth a whole lot more than the cost of enrollment.

Speaking of cost… When I initially enrolled in 2020, I did the payment plan. When COVID disrupted my income, I cringed at the auto payments for a few months (to be perfectly honest!). But I can assure you, after going through the program twice and getting bonuses through the affiliate I joined with, it has been 1000% worth it! I plan to go back through again and again during future live sessions. 

This course will not teach you local regulations for pet businesses or what kind of certifications you need to work with pets. For that, I recommend you check out interviews I did with the women behind Dog Bakery Academy and the National Association of Professional Pet Sitters (depending on what kind of pet biz you want to start).

But as a pet business, it’s essential that you know how to attract customers, keep them engaged even when they don’t need you and how to be smart about your time so that you can spend less time working and more time with the pets who inspired your business in the first place! B-School will teach you all of that and more.

>> You can also learn about my B-School experience on Wear Wag Repeat Podcast Episode 175: Growing a Profitable Pet Business.  

The B-School Module That Had the Biggest Impact on my Business

The B-School program is broken down into 6 modules. I recommend you go through them in order, taking notes and implementing the work as much as you’re able to. I’m not going to lie, it’s an intensive program! But I recommend getting through as much as you can in the 6-weeks that you have access to the mentors and live calls with Marie.

The 6 B-School modules are:

  1. Map Your Profit-Making, World-Changing Plan
  2. Create A Website That Converts & Sells
  3. Design A Winning Content Strategy
  4. Increase Traffic & Amplify Your Reach
  5. Create Products & Services Customers Rave About
  6. Master Timeless Marketing To Maximize Sales & Profits

I was excited to learn about content strategy and marketing because those are in my wheelhouse and two of my favorite things to talk about.

But I surprised myself by learning the most from Profit Plan, specifically lesson 1 of module 1: Profit Clarity (that’s right, the course starts off strong!).

Marie Forleo B School Profit Clarity

I was working on the Profit Clarity fun sheet (instead of worksheets, Marie calls them fun sheets!) and realized I had not been spending my time and energy on the most profitable parts of my business.

Filling out this worksheet, I realized I’d been busting my butt trying to sell $7 bracelets in my online shop when I should focus on selling my online courses. That seems like a no-brainer, but I never had any formal business training. I figure everything out as I go! Plus, I really love the bracelets in my shop and wanted people to buy them!

Thanks to Profit Clarity I got clear on what products and services allow me to make more money and impact more people. Since going through B-School my business is more profitable. That allows me to work less and spend more time with my dogs, plus I get to give back to animal rescues more than ever!

I have a lot going on in my business – blog, shop, courses, podcast, membership, affiliate programs – and one of the things I love about Marie is that she’s a multi-passionate entrepreneur, too.

She won’t force you to “pick one thing” because she understands that many things bring value to your life. However, she will teach you to “Simplify to Amplify”!

Once I learned the “Simplify to Amplify” mindset, I had more effective product and course launches and established a stronger brand following.


Get to know 100+ women in the pet industry on the Wear Wag Repeat Podcast! Discover sustainable brands, canine scientists, trainers and more. Sign up below for reminders when new episodes drop!

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What Are the Wear Wag Repeat B-School Bonuses?

When the B-School team selected me as an affiliate for the program I did zoomies around my office! I’m joining the ranks of people I admire in the online business world. And as far as I can tell, I’m the only pet industry partner!

That makes me even more excited to be able to offer you a ton of petpreneur bonuses that complement what you’ll learn in the B-School program.

Since I’ve been through the course myself, and know how much work it is to do in 6 weeks, I’m dripping out the bonuses to you. This way you get over 6 months of help growing your business and pursuing your pet-inspired dreams (instead of just 6 weeks).

Tori Mistick Bonus #2

When you enroll through my link, I’ll email you instructions on how to access all of these extra treats (no counter surfing needed!). Immediately upon registration, you’ll get added to my membership, Wear Wag Repeat Society, and my best-selling online course, Instagram Strategy for the Pet Obsessed. Plus, I’m setting up a special Slack channel just for my B-Schoolers!

You Get Immediate Access To These Bonuses Upon Registration:

And if that’s not enough… from September 2021, through January 2022, you’ll gain access to 2 more petpreneur online courses and 1-on-1 coaching sessions with me. I’m also excited to feature my B-Schoolers on the Wear Wag Repeat Podcast in 2022 (I’m a Top 50 Pet Podcast!).

Petpreneur Bonuses That will Drip Out From September to January:

In total, you’ll get access to over $1,000 of petpreneur BONUSES when you enroll in B-School with my link!

Take a look at what petpreneurs are saying about my courses. These testimonials come from a pet photographer, dog blogger and influencer and the founder of a non-profit that trains rescue dogs to be service animals.


InSPO Testimonial

Masterclass Pinterest Testimonial Masterclass Online Store Testimonial

When does Marie Forleo’s B-School Start?

B-School usually starts in February each year. But enrollment in the first-ever Summer session is open now through July 29, 2021.

When you enroll through me, you’ll get access to my immediate bonuses plus 2 masterclasses from Marie. Start the Right Business ($999 value) will help you find clarity and get going so you can finally start the right business for you. The Follow Through Formula ($299 value) teaches you the exact strategies to get more done than you ever thought possible.

These two masterclasses will set you up for success in the rest of the course.

In addition to these bonuses and the 6 jam-packed modules of the course, the members’ area of Marie Forleo’s B-School is filled with extra tech trainings to help you master everything from your website to creating a Standard Operating Procedure for employees and how to land outstanding testimonials.

I’m so excited that the B-School team selected me as an affiliate for the program! If you have any questions about this program, check the links above, comment below or send me a DM on Instagram. I’ll give you my honest advice about the course and if it’s the right fit for you and your pet industry business.

If B-School is right for you and you want to take the leap, I highly recommend signing up through an affiliate so you get access to even more bonuses. I hope you pick me!

If this isn’t the right time for you to enroll, don’t worry! Marie has 20 years of experience. In B-School she’s not offering any trendy hacks, these are timeless principles to grow your business that will still be relevant when you’re ready. 

>> Click here to enroll in B-School through Tori and Wear Wag Repeat!

Mare Forleo B School for Pet Businesses

B School Review Marie Forleo B School Affiliate

This post was written in July 2021. 

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