Podcast Episode 156: TikTok for Introverts with Chelsea Barstow of Willow Bee Goods

In today’s episode, we’re back on the topic of TikTok with Chelsea Barstow of Willow Bee Goods. Chelsea’s advice helped me create a viral TikTok video that’s reached almost 1 million views so I’m excited to share her expertise with you here today. We talked about a content strategy to get started with a new account, how to create fun videos even if you’re a total introvert and what hashtags to use on your TikTok videos. We also talk about how you can use affiliate links to monetize your video content.

I’d love to see you put some of the ideas in this episode into use! You can find me on TikTok @wearwagrepeat. Tag me, duet me or stitch one of my videos so we can support each other on that platform, too. I’ll keep an eye out for you over there!

Chelsea Barstow is the creator of Willow Bee Goods and a social media manager for women in the pet industry. Chelsea started her career with animals working as a zookeeper for 7 years during which she fell in love with animal enrichment!

After she adopted her dog, Levi, in early 2020, Chelseas launched the Willow Bee Goods website, which sells dog and dog mom accessories. Her main mission is to help you have the best possible relationship with your dog, while looking your best!

Chelsea also creates popular TikTok videos to help educate other pet parents on the amazing activities you can do with your dog. She enjoys building a community in the pet industry so much that, that recently, she started working as a social media manager for other women in the pet industry!

Topics Discussed in this Episode:

  • TikTok content strategy for new accounts
  • How to create fun videos when you’re an introvert
  • Tips for using better hashtags
  • Using affiliate links to monetize your videos

Resources Mentioned in this Episode:

Where to Find Chelsea:



You can listen to the Wear Wag Repeat Podcast through Apple Podcasts, Stitcher, Google Play and many other podcast players. Subscribe so you don’t miss a single dog-inspired episode!

If you love what you hear and want to support my efforts to shine a light on more women making it work in the pet industry, please leave a review for my show on iTunes. More reviews help more people discover the show and hear our stories! Reviewing Tip: If you’re on a computer, open the link then click “Listen on Apple Podcasts” and scroll to the bottom to write a review.

You can also see all the episodes on the Podcast page of my site.

Spend Less Time Working, and More Time with Your Dog

The Wear Wag Repeat Resource Guide has over 160 apps, tools and resources recommended by my podcast guests that will help you run an efficient and successful pet industry business!

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The Wear Wag Repeat Shop is stocked with stylish goods created by independent artists and dog mom makers. Express your love for your dog with playful clothes, accessories and gifts (like our best selling Puppy Breath Candle!). I have a special discount code for my loyal podcast listeners. Use code: PODCAST to get 15% off your first order.

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