We all know from spending time on social media that your reach matters, but it’s frustrating to post on Instagram or Facebook and see that your post only reaches a small percentage of your followers. In today’s episode, I’m sharing two strategies that you can use to expand your pet brand’s reach. I’ll tell you how I’ve used Pinterest and Podcasting to grow my brand, increase my revenue and find more time to spend with Burt and Lucy.

2 Strategies to Increase Your Reach

I’m hosting a free Pinterest for Petpreneurs Workshop on May 4th. I’ll reveal mistakes I see people make on Pinterest and teach you how to create traffic generating pins. You can sign up for that at wearwagrepeat.com/pinterestworkshop. ALSO Membership in Wear Wag Repeat Society is opening up next week! This will be your first chance in 4 months to join in. Our MAY topic is pitching yourself to podcasts and I’m really excited to get my members booked on some shows! Get on the waitlist for Wear Wag Repeat Society at wewarwagrepeat.com/society

Topics Discussed in this Episode:

  • What “reach” really means
  • Using Pinterest to drive website traffic
  • The benefit of guesting on podcasts

Resources Mentioned:



You can listen to the Wear Wag Repeat Podcast through Apple Podcasts, Stitcher, Google Play and many other podcast players. Subscribe so you don’t miss a single dog-inspired episode!

If you love what you hear and want to support my efforts to shine a light on more women making it work in the pet industry, please leave a review for my show on iTunes. More reviews help more people discover the show and hear our stories! Reviewing Tip: If you’re on a computer, open the link then click “Listen on Apple Podcasts” and scroll to the bottom to write a review.

You can also see all the episodes on the Podcast page of my site.

Spend Less Time Working, and More Time with Your Dog

The Wear Wag Repeat Resource Guide has over 160 apps, tools and resources recommended by my podcast guests that will help you run an efficient and successful pet industry business!

Powered by ConvertKit


The Wear Wag Repeat Shop is stocked with stylish goods created by independent artists and dog mom makers. Express your love for your dog with playful clothes, accessories and gifts (like our best selling Puppy Breath Candle!). I have a special discount code for my loyal podcast listeners. Use code: PODCAST to get 15% off your first order.

julie napolitano pup wax pet product packaging pet product ideas

Pin It on Pinterest

Share This