Podcast Episode 168: Canva Templates To Boost Engagement for Your Pet Business with Jessica Bay

In this episode, I’m talking to Jessica Bay who says she’s found her calling with her current business, Templates for Pet Pros. After years of experience in a variety of different aspects of the pet industry, she’s using her knowledge of what pet business owners need to help them with their online marketing.

We got to talk about how great Canva is and how Jessica’s unique templates are geared towards dog day cares, dog walkers, pet product makers and more. Basically, if your business is about pets, she has templates for you! Jessica also gave some insight into how text graphics can make your Instagram posts more engaging. I’ve noticed those get a lot of shares and saves!

With Jess’s membership, you don’t need to be a design pro to create a collection of graphics that are consistent with your pet business branding. She teaches you how to use her templates and make them your own! I also love that Templates for Pet Pros will save you a ton of time because you don’t need to scroll and search Canva for the right designs.

>> Thank you to Jessica for providing a freebie for Wear Wag Repeat listeners! Click here to access a free selection of Canva templates that you can use for your own business.

Canva Templates to Market Your Pet Business

Jessica Bay is a pet industry veteran with over 20 years of experience. She has managed a dog daycare, taught obedience classes, trained service dogs, and worked in retail both in pet boutiques and online. On top of that, she founded a collar and leash company, does influencer work with her beagles, Splash & Cricket, and is also a pet photographer!

For the past 15 years, Jessica has owned and operated an off-leash dog hiking company. When the pandemic hit, she launched Templates for Pet Pros, a Canva template membership that provides dog brands with social media graphics they can use to boost engagement and sales on social media without having to constantly come up with new post ideas and create graphics on their own.

Topics Discussed in this Episode:

  • Why Jessica moved on to a new dog-inspired business when she lost her passion
  • Using Canva to make graphics without any design experience
  • Keeping up with the trends of social media and digital marketing
  • Using holidays to market your pet industry business and products
  • Jessica’s dream for Templates for Pet Pros

Resources Mentioned:

Where to Find Jessica:


You can listen to the Wear Wag Repeat Podcast through Apple Podcasts, Stitcher, Google Play and many other podcast players. Subscribe so you don’t miss a single dog-inspired episode!

If you love what you hear and want to support my efforts to shine a light on more women making it work in the pet industry, please leave a review for my show on iTunes. More reviews help more people discover the show and hear our stories! Reviewing Tip: If you’re on a computer, open the link then click “Listen on Apple Podcasts” and scroll to the bottom to write a review.

You can also see all the episodes on the Podcast page of my site.

Spend Less Time Working, and More Time with Your Dog

The Wear Wag Repeat Resource Guide has over 160 apps, tools and resources recommended by my podcast guests that will help you run an efficient and successful pet industry business!

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The Wear Wag Repeat Shop is stocked with stylish goods created by independent artists and dog mom makers. Express your love for your dog with playful clothes, accessories and gifts (like our best-selling Puppy Breath Candle!). I have a special discount code for my loyal podcast listeners. Use code: PODCAST to get 15% off your first order.


canva templates for pet business

graphics for pet social media templates for pet pros


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