In this solo episode, I’m talking about how to create merch for your pet brand. You might want to consider screen printing in bulk or print on demand. I’ll explain some of the pros and cons of each option for printing branded t-shirts, mugs, tote bags, etc.

If you want to learn more about setting up an on-demand shop, check out my Masterclass to Launch an On-Demand Online Storehop for Pet Lovers! Enrollment is open now! Within weeks you’ll have one or more on-demand products, your online shop will be ready to accept orders and your audience will be cheering for you!

The first part of this episode is an update on my dogs Burt and Lucy. Burt and I have a new hobby that we’re passionate about. But on the other hand, Lucy is getting older and I’m struggling with that. I hope you enjoy hearing about my dog mom life behind the business!

How to Create Pet Lover Merch for your Business

Overview of this Episode:

• Tori’s recent barn hunt with Burt
• Recent updates on Lucy’s health
• What pet businesses could benefit from selling merchandise
• How to produce custom merchandise
• The pros and cons of storing and shipping your own products
• How print-on-demand compares to other methods
• How to create and legally use simple, creative graphics
• Recommendations for how to actually sell your merch

Resources Mentioned:

• Masterclass: Launch an On-Demand Online Store
• Jen Sotolongo at Long Haul Trekkers
• Barn Hunt Association
• Episode 158: Huskies, Storytelling + Authenticity on Social Media with Sonia Jones of Huskies in the Hatch
• Episode 3: Bambi and Sienna Edlund of Beatrix & Midge
• Printful
• Episode 141: Creating Print on Demand Products for a Good Dog Cause with Stacie Bianco
• Spoonflower
• TeeSpring
• Redbubble
• Episode 25: Creating an Online Shop

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