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Podcast Episode 239: What’s Spleash? Dog Gear Inventor Kerry Cooke

In this episode, I’m sharing a conversation with an entrepreneur I met in person at SuperZoo this past August. Kerry Cooke is the founder of Tail Chasers and the inventor of Spleash – a water holding spray leash handle. She told me how she came up with the idea while walking her dog in the warm California weather (and always forgetting to bring a water bottle and dog bowl). The Spleash can spray your dog with water to help them cool off and it can also be used as drinking water for them with the attached bowl.

In addition to designing and launching this product, Kerry is also Vice President of Sales at a biotech company. She shared with me what it’s like to create a dog gear startup, get publicity and push for conversions while juggling many other responsibilities.

The element of the Tail Chasers business that stands out the most to me is the charitable component. Kerry and her daughter have a very personal story about the impact of therapy dogs and they’re dedicated to making that wonderful resource available to more people.

Kerry was such a pleasure to talk to! If you enjoy what you hear in this episode, please share it!

The Spleash Solves a Dog Gear Problem

TailChasers® is a small family business still in the puppy stage. Kerry and Katherine Cooke are a mother daughter duo bringing innovation and creativity to everything they do. Naturally, this illustrious quest includes dog walks. Kerry, a successful Bio-tech Business Development, Sales and Marketing professional and Katherine, a recent Honors Graduate of San Diego State University came up with the idea of the SPLEASH® and TailChasers® on an actual dog-walk together with their three, four-legged family members. Now they get to work together with people and pets to deliver unprecedented, savvy products that make lives with pets easier.

OVERVIEW OF THIS EPISODE:

  • What exactly is a Spleash?
  • Why you don’t need a big production studio to make great content
  • Kerry’s favorite consumer uses for the Spleash
  • Tips and advice for working with a PR agency and when you are doing it on your own
  • How therapy dogs help Kerry and her daughter through a traumatic event

RESOURCES MENTIONED:

Where to find Kerry:

 

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You can also see all the episodes on the Podcast page of my site.

Spend Less Time Working, and More Time with Your Dog

The Wear Wag Repeat Resource Guide has over 160 apps, tools and resources recommended by my podcast guests that will help you run an efficient and successful pet industry business!

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