Asia Dabrowski grew her dog’s Instagram account and then used that community of dog moms to build a new account just for crazy dog moms like us! In just the last six months, she’s built up that account, launched a website and sold branded goods to her followers who now tag her in posts on a regular basis. We get into specifics on website platforms and shipping processes.
If you’re dreaming of starting a dog-related business, this episode will give you a push to get started!
The Dog Momager of Instagram
Asia Dabrowski is the proud dog mama behind her pup’s Instagram account @starskythegoldie. When she welcomed Starsky into her life, Asia had no idea the impact he would have on her future. What started off as a hobby account & a way to bring smiles to the world, has completely taken over & inspired so many other projects in her life.
The Dog Momager was launched as a way to connect on a more personal level with other dog mamas. It’s a project that is built on Asia’s crazy dog mom foundation & has spilled into her desire to help and inspire other dog mamas, give back to charitable causes, educate & simply share her own personal experiences with her dog Starsky.
Growth hacks for dog Instagram accounts
Asia: In the beginning, I spent a lot of time on Instagram. I connected with a lot of dog moms, even just asking for advice since Stasky is the first dog I’ve had on my own. Connecting with people in that way really built my community. I also got reposed by some big accounts in the beginning and that really helped. I never anticipated how much it would take off!
An Online Community for Dog Momagers
Asia: I had the idea for The Dog Momager for months before I started it. It quickly became clear to me that doing something around dogs would be a passion for me. I spent a lot of time figuring out what I could do that would create value for others and also allow me to make a living.
Starsky’s account really started as a hobby for me. But with The Dog Momager I can be in front of the camera and share my story and make it mine. When I finally launched it, it was really empowering! I really put myself out there, which can be uncomfortable. But I knew this would open doors for other things I want to pursue in life.
It Takes a Village to Run Your Dog’s Instagram Account
Asia: When I initially searched for “dog momager” online I didn’t see anyone else doing this. I knew it was something I’d want to buy and had a feeling other dog moms would too. Right now I have hats, tanks and t-shirts with my tag-line. Eventually, I’d like to start manufacturing some products that I have ideas for!
I also really want to grow my YouTube channel. I share a lot of dog momager tips there and plan on doing a lot more videos this year.
Ultimately I want to create a dog momager movement that highlights and showcases other dog moms. I think a lot of people don’t realize how much work goes into running our dog’s accounts.
FIND ASIA:
The Dog Momager Website
The Dog Momager Instagram
The Dog Momager YouTube
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Hi there! Can you tell me when this interview with Asia Dabrowski was posted? I have been a longtime follower of her accounts and they have been silent for about 7 months know. Just curious if you know what happened!!
I haven’t kept in touch with Asia lately, this interview was published in July 2018. Are you part of the Dog Momager Community FB page? She hasn’t been active in there lately, but posted back in October that she was taking a break from social media: https://www.facebook.com/groups/dogmomagercommunity/permalink/476540003243593