In today’s episode, we’re talking about a much-requested topic – Kickstarter! Today’s guest has a live Kickstarter campaign that already been successfully funded and continues to gain support. Hear about how she prototyped her design with the help of her mom’s sewing skills and then found a manufacturer when she was ready to produce at scale. Of course, you’ll also want to hear about her rescue dogs who inspired the product and this entrepreneurial venture.
A BETTER BACKPACK FOR OUTDOOR ADVENTURES WITH YOUR DOG
MuttRuk founder Gretchen Dill is all about encouraging outdoor adventure with dogs. Her innovative backpack design meets the needs of both humans and dogs in one great pack. Gretchen worked as a graphic designer for 12 years and through MuttRuk has found her passion for product design and entrepreneurship. She hopes her design will inspire ease and confidence while adventuring outdoors with your dogs! Water treats, waste bags… this pack has a spot for it all, in addition to keeping your essentials handy too!
(00:29) Introducing Gretchen Dill
(04:06) Gretchen Dill’s Inspiration for making her new product design
(15:13) What led Gretchen to crowdfund this project on Kickstarter
(17:22) What have you learned about the crowdfunding process
(19:48) Tips on making a good video for Kickstarter
(21:38) How to get the interest of the crowd
(24:06) The backstory of how Phoenix and Lander came into Gretchen’s life
(27:27) Where to find Gretchen Dill
FIND GRETCHEN DILL:
CHECK OUT THE SHOP!
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