Podcast Episode 68: The Business Side of Dog Training with Veronica Boutelle

When you think about working with dogs, probably one of the first careers you think of is dog training… yet I haven’t covered that topic very much on this show. That’s why I’m so excited to share with you this interview with a woman who has spent that last 15 years helping dog trainers create successful businesses. There’s way more to it than learning basic commands – you also need to know how to run and market a small business. No matter what you do in the pet industry, I know you’ll get a lot from this episode!

The Business Side of Dog Training

Veronica Boutelle is the author of several books, including How To Run a Dog Business: Putting Your Career Where Your Heart Is. Through her business, dogbiz, she and her team help dog trainers start, grow, and run thriving businesses through one-on-one consulting, dogbiz University courses, and a suite of dog business products. Veronica writes regular business columns for multiple industry journals, and is a sought-after speaker at dog training schools and conferences across the country and internationally.

Create a Dog Training Business Veronica Boutelle

Topics Discussed in this episode:

  • How Veronica went from dog trainer to starting a business
  • Taking the leap to make dog training your career and how to make the transition
  • The keys to success for running a dog training business
  • The importance of becoming certified
  • How to market your dog training business and why it’s important

Find Veronica Boutelle

Resources Shared in this episode:

Create a Dog Training Business Veronica Boutelle


The Wear Wag Repeat Shop is OPEN! to check it out and don’t forget to tag me on Instagram @tmistick if you liked this episode or order anything from the shop.


Subscribe to the Wear Wag Repeat Podcast through Apple Podcasts, Stitcher or Google Play so you don’t miss a single fun and inspiring episode!

If you love what you hear and want to support my efforts to shine a light on more creative dog moms, please leave a review for my show on iTunes*. For every review, I give Lucy an extra special treat… how could you deny her?! *If you’re on a computer, open the link then click View in iTunes to write a review.

You can also see all the episodes on the Podcast page of my site.


Submit a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Tori Mistick Labrador Dog Mom Blog

Get To Know Tori

Pack Leader

Tori Mistick is the ultimate Dog Mom Lifestyle blogger with a passion for style, chocolate labs and the color pink. Based in Pittsburgh, PA.


Lucy and Burt Wear Wag Repeat

The Pups

Lead Lab Techs

Lucy + Burt are the chocolate labrador duo in charge of testing toys, recipes and activities.

Get to Know the Dogs