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Thanks for opting in to the peer website reviews this April in Wear Wag Repeat Society! Pairings will be announced on Wednesday, April 13.
While you’re here, check out some of my recent blog posts:
Podcast Episode 317: Deanna Seymour Emails ‘Boring’ Stories to Cultivate Community
In this episode, I’m talking with Deanna Seymour, a branding and content strategy expert. Although she’s not directly in the pet industry, I’m excited to feature experts from beyond the pet world who can provide us with valuable and actionable advice! We discuss how...
How I Got 770+ Pet Lovers On My Email List With ConvertKit Recommendations
Lately it feels like gaining followers and getting traction on social media is harder than ever. For me, growing my email list has been more effective and more profitable for my pet business. I've been working on growing my email list with lead magnets, contests and...
Would You Rather Questions: Dog Friend Edition 🐶
Who doesn't love playing a fun game of "Would You Rather?" It reminds me of middle school and summer camp! But now that I'm a dog mom, I'm less interested in asking my friends which crush they would rather kiss! I would rather know what they would pick when it comes...
Podcast Episode 313: 5 Emails You Need to Send to New Subscribers
On this episode, I’m talking with Kerrie Fitzgerald of Ecommerce Society about the email welcome sequence for your pet business. I’ve known Kerrie for years and I love a chance to get on the line with her and talk about digital marketing. Today’s conversation is full...
How to Become a Certified Canine Enrichment Specialist
Animal enrichment, and specifically enrichment for dogs, is a growing field. As dogs become more family members than pets, many pet parents are looking for ways to enrich their dog's life. As a certified canine enrichment specialist you could be the right person to...
Podcast Episode 309: How Charitable Marketing Raised $300,000 for Animal Rescue
Did you ever think that you could raise $10,000 or even $20,000 for a local animal rescue? My guest on this episode, Jessica Wasik of Bark and Gold Photography, has helped dozens of photographers create calendar contests that raise money for pets in need while also...
