In today’s episode, I’m going to share my own story about growing my Instagram account and how it’s enabled me to have a successful pet industry business. Having over 40,000 followers is great, but the best part is that Instagram has enabled me to be independent,...

For my 100th episode, I asked my listeners to call in with questions for me. I got so many great questions, that I broke them down into two episodes. Today, listen to Part 2 of answering listener questions. You’ll learn about the best way to find pet influencers for...

I thought I was really prepared for today’s interview with Pattie Zeller, but I was surprised when she told me how she got started in the pet industry. What she shares is a story that perfectly illustrates a concept that helps you find what you should do with your...

The COVID-19 pandemic has forced a lot of us into working from home.  While that can be very stressful, like with most things in life, it's better with a dog by your side. On this special episode, I go over the benefits of working from home with your dog including a...

In this episode, I’m talking to Candi Wong of Designs by Wildside. She walks us through how she’s grown her dog collar business from an Etsy store to a full e-commerce website that's now experimenting with wholesale. If you’re a small brand and considering going into...